Friskies Launches Edible Strings for Cats Called Pull'n Play

Friskies has introduced a new line of edible string cat snacks called Pull'n Play. A wobbly cat toy called a Wobbert is also sold in conjunction with the treats. The edible strings fit into the Wobbert and can be pulled out through its ears.

There are currently three flavors available: Chicken & Cheese, Salmon & Shrimp, and Tuna & Crab. They are sold in a Pull'n Play Pack that includes the Wobbert toy and 1 snack for $4.99. The individual Pull'n Play snacks are also sold for $2.99 in 2-count packs.