H&M Announces Collaboration With Alexander Wang at Coachella Event
Posted on April 14, 2014
H&M is collaborating with Alexander Wang for a collection that will launch in November. The collaboration was announced yesterday during an event at the Coachella Music Festival in Palm Springs, California. The Alexander Wang x H&M collection will feature apparel and accessories for women and men.
Wang said in a statement, "I am honored to be a part of H&M's designer collaborations. The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle."
Margareta van den Bosch, H&M's creative advisor, says, "Alexander Wang is one of the most important voices in fashion today. He understands exactly what people want to wear and does it with an energy and passion thatís infectious. It feels incredible to be collaborating with him this year."