Hayley Williams Announces Good Dye Young Hair Color Brand

Updated June 30, 2016, originally posted on April 8, 2016

Paramore's Hayley Williams is launching a new hair color brand called Good Dye Young. Hayley collaborated with her hairstylist Brian J. O'Connor on the new brand, which will offer vegan and cruelty-free products. They say they have been developing the product for 4 years.

Haley announced the brand on Instagram. She writes, "I've never started anything but a band... but a little over 4 years ago, I decided I'd try my hand at starting a hair dye company. I've made a lot of mistakes, learned a whole lot of cool business lingo... and realized through trial and error that dying your hair is an art AND a science. It was all worth it to finally be able to tell you that GOOD DYE YOUNG is here, it's severe, & it's happening! I can dye happy now!"

Allure reports that prices and a launch date have not yet been announced. We suspect they will offer lots of vivid color dyes based on some of the images shared on the Good Dye Young Instagram.

Update 6-30-16: Good Dye Young has launched its products on gooddyeyoung.com. The dyes cost $13.99. The colors include Blue Ruin, Ex-Girl, Riot, Rock Lobster, Steal My Sunshine and Fader.




More News from Shoppers Shop