Lana Del Rey is the Face of Jaguar F-Type
Posted on August 22, 2012
Jaguar has announced a collaboration with singer songwriter Lana Del Rey. Lana will be part of the launch plans for the Jaguar F-Type, a new 2-seater sports car that will be revealed in Paris in September 2012.
Adrian Hallmark, global brand director at Jaguar, says, "Singer songwriter, Lana Del Rey will collaborate with Jaguar on the launch of the all-new F-TYPE, a two-seater sports car that is a vivid representation of the vitality of the Jaguar brand. The allure of Jaguar is in large part due to its duality - a unique blend of authenticity and modernity, two values that we believe are shared with Lana in her professional achievements."