Yellow M&M Stars in M&M's Super Bowl XLVIII Ad

Posted on January 30, 2014

Yellow M&M in Mars Super Bowl XLVIII Commercial

Yellow M&M stars in the M&M's Super Bowl XLVIII ad. The 30-second ad will air in the first half of the game. The ad, created by BBDO New York, will be kept secret until game day. However, a teaser has been released. The ad is about Peanut M&M's and it is part of Mars, Incorporated's "Year of Peanut" campaign. Yellow M&M can be seen working out in a headband and arm bands in the teaser. Take a look:

Photo: Mars, Incorporated

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