A$AP Rocky is the New Face of Dior Homme

Posted on June 22, 2016

ASAP Rocky in Dior Homme Fall 2016 campaign

Rapper A$AP Rocky stars in the new Dior Homme Fall/Winter 2016 campaign. A$AP wears a long red coat in one of the campaign photos. The campaign was photographed by Willy Vanderperre with hair styling by Anthony Turner.

Dior says, "His dedication to fashion emanates through each image as he embodies the empowered masculinity of today's urban aesthete. The cult filmmaker and photographer Larry Clark reveals a brooding elegance."

A$AP has high praise for Dior. He tells WWD, "I mean, it's dope when you can mix it. It's all about taking two worlds like streetwear and high-end and kind of mashing them together. But when it comes to Dior, it's just prestige and elegance in my opinion. It's almost like Coco Chanel was for the lady."

The new campaign also stars Larry Clark, Rod Paradot and Dylan Roques.

Photo: Dior Homme