Adamari Lopez is the Face of Yoplait's Save Lids to Save Lives Initiative
Posted on September 16, 2010
Yoplait has teamed up with Hispanic actress and breast cancer survivor Adamari Lopez. Ms. Lopez has kicked off a seven-city media and retail tour of Hispanic communities, to inspire Latinas to join in Yoplait's Save Lids to Save Lives initiative.
Adamari says, "I am delighted to join with Yoplait once again to help Latina women understand the importance of their breast health and encourage others to join the fight against this terrible disease. I was diagnosed with breast cancer five years ago, and am living proof that early detection can save lives.”
All 6-ounce Yoplait yogurt cups, and selectpackages of the Large Size Yoplait yogurts, have special pink foil lids. Yoplait Greek, Yoplait Delights and Yoplait Frozen Smoothies are also included. For every pink lid sent in between now and the end of the year, Yoplait will donate 10 cents, up to $1.6 million, with a guaranteed minimum donation of $500,000. Since the program began, Yoplait has donated more than $25 million to the breast cancer cause through this method.