Americans to Consume 1.25 Billion Chicken Wings During Super Bowl XLVIII

Posted on February 1, 2014

National Chicken Council logoThe National Chicken Council says Americans will consume 1.25 billion chicken wings during Super Bowl XLVIII. The findings were part of the Council's 2014 Wing Report.

Bill Roenigk, chief economist and market analyst at the Washington, D.C.-based National Chicken Council, says 4% more chicken is being produced this year than in 2013. He also says there never really was a wing shortage in 2013.

Roenigk says, "The National Chicken Council estimates about four percent more chicken will be produced this year compared to last. More chickens mean a bigger supply of wings and more favorable prices this year for consumers. Based off of current supermarket features, consumers can expect to pay around five percent less than last January for wings. This means that the 'Great Wing Shortage' of 2013, that never really was, is officially over. Sports fans can enjoy this affordable luxury even more this year."

The Council says that residents of the Columbia, South Carolina have the highest order rate for chicken wings. They are 56% more likely to eat wings than the average eater.

The National Chicken Council and Harris Interactive also conducted a poll to find out what type of dressing people like on their wings. Ranch is the top choice (51%) followed by barbecue sauce (35%) and blue cheese dressing (32%). Blue cheese dressing is more popular among Northeastern wing eaters.

Image: National Chicken Council