Angry Birds FireFly Toothbrush to Launch This Fall
Posted on April 19, 2012
Dr. Fresh, Inc., maker of the FireFly toothbrush, announced it has entered a new licensing agreement as the exclusive U.S. manufacturer and marketer of Angry Birds branded oral care products. The first product to be rolled out under the licensing arrangement will be the FireFly Angry Birds Squirt 'N Brush Tooth Foam, which will launch in the third quarter of 2012. With the new toothbrush, toothpaste is dispensed directly into the mouth instead of being squeezed onto the brush.