Avril Lavigne's Black Star Fragrance Launch Party

Posted on July 8, 2009

Avril Lavigne Black Star fragrance ad

Avril Lavigne held a launch party earlier this year for her new Black Star fragrance at Punk in London. Avril says the high note in Black Star is pink hibiscus and the heart is black plum. She says there is also dark chocolate in the mix. Avril wears a pink dress with black gloves and leggings in the ad campaign.

Here is Avril's new ad for the Black Star campaign. Avril says she came up with the concept for the commercial herself. Avril leaps in the air to grab the fragrance in the campaign. The website mentioned in the ad is no longer live.

Photo: P&G Perfumes