Bella Hadid Named Face of Bulgari's Goldea, The Roman Night Fragrance

Posted on May 29, 2017

Bella Hadid on Spanish Steps in Rome for Bulgari Goldea frag

Bella Hadid has been named the face of the new Bulgari fragrance, Goldea, The Roman Night. She was unveiled as the face of the fragrance at a special event on Rome's iconic Spanish Steps.

Bulgari CEO, Jean-Christophe Babin announced her as the new face of the fragrance created by master perfumer, Alberto Morillas. After the announcement there was a party at Palazzo Nunez Torlonia, a historic 17th century palace, for dinner and dancing to the tunes of DJ Graziano Della Nebbia.

Babin is pictured below in Bella with a selfie. The video below from Bulgari shows Bella's descending the steps and the party. Take a look:

Ambassador @bellahadid took a selfie with Bulgari CEO Jean Christophe Babin 🤳🏻during this evening's event at the Piazza di Spagna #GoldeaRomanNight

A post shared by BVLGARI (@bulgariofficial) on

Image: Bulgari