Blake Lively Named New Face of L'Oreal Paris

Posted on November 1, 2013

Blake Lively wears hat in new L'Oreal Paris campaign

Actress Blake Lively has joined L'Oreal Paris as a new face. The brand first broke the news in French here on its Instagram page. The Instagram post includes a photo of Blake making an appearance at a L'Oreal event. L'Oreal has also shared the fist image of Blake in her new campaign. L'Oreal has Blake in a large hat. She is looking about the best she ever has in the new campaign. The photographer of the campaign has not yet been revealed. The brand wrote on Facebook, "L'Oreal Paris just got a little more Lively. Welcome to the team, Blake!"

Blake said in a statement, "I am thrilled and honoured to join the incredible women who represent L'Oreal Paris - from the versatile and motivational brand ambassadors, to all the women who proudly wear L'Oreal Paris each day. I grew up with the inspiration of their message, 'We're worth it'. What an important value to instill in women. That beauty is rooted in confidence. That is key. That is why I'm so proud to be a L'Oreal Paris woman."

Photo: L'Oreal