Burger King Unveils Halloween Whopper

Posted on September 29, 2015

Burger King Halloween Whopper

Burger King has unveiled its A.1. Halloween Whopper. The seasonal burger was inspired by the black burger that was a hit in Japan. That burger was called the Kuro burger.

The Halloween Whopper has a black bun and A.1. smoky black pepper sauce. The burger also contains grilled beef, American cheese, tomatoes, lettuce, mayonnaise, pickles and sliced white onions. The Kuro burger in Japan featured a sauce made from squid ink which may not have gone over as well in the U.S.

Launching a menu item specifically for Halloween is a fun idea. We think there should be more promotions like this. The scary burger will cost $4.99.

McDonald's competed in a black hamburger battle with Burger King Japan on the Kuru burger with two Halloween menu items and an ad featuring a witch and ghost. They also had a Halloween dessert. We will see if McDonald's USA comes up with any interesting Halloween menu items for Halloween 2015.

Image: Burger King/Businesswire




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