Cadillac Launching a Men's Fragrance
Posted on July 30, 2009
Cadillac is launching a men's fragrance for its 100th anniversary. Notes in the fragrance include grapefruit, camomile, geranium, tarragon and cinnamon. The fragrance also includes sweet spice and incense.
The Star reports that Cadillac fragrance is part of men's line being launched this fall.
There are going to be a lot of people asking, so this is what the bailout was for? It is good the fragrance does not have the new car smell because that smell is reportedly dangerous.Beauty Contact Inc., a Dubai-based cosmetic company and holder of the fragrance licence, said yesterday it will launch the Cadillac line in stores this fall to mark the brand's 100th anniversary.
"Cadillac, the new fragrance for men is part of the recent Cadillac renaissance: Hot new products and redesigns that capture the mantra of life, liberty and the pursuit," said Alwyn Stephen, a Beauty Contact director.
"Our fragrance is a relevant extension of the Cadillac lifestyle."
The line includes a spray, aftershave lotion, deodorant stick, hair and body wash. Some products will come in translucent glass bottles with sleek metal caps. The retail price for a 100 millilitre bottle of the eau de toilette fragrance will be $73.
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