Camila Cabello is the New Face of Guess
Posted on June 1, 2017
Singer Camila Cabello is the new face of Guess. She models jeans and a tank top in the first image released from the new campaign. The campaign was photographed by Tatiana Gerusova.
Camila says in a statement, "I couldn't be more excited to partner with Guess on this incredible campaign. I've grown up loving their aesthetic and not in my wildest dreams did I ever think I'd be lucky enough to be a part of it."
Billboard reports that Guess Chief Creative Office Paul Marciano directed the campaign. It was shot in California's Palmdale dessert. Marciano says, "Camila's confidence, strength and beauty reflect the qualities I look for in a Guess Girl. Choosing Camila to be the face of Guess this fall celebrates that Guess Girls are multi-talented, dynamic and accomplished women."
Camila is branching out after launching a solo career following her split from Fifth Harmony. She has a TV acting credit now in addition to modeling. She is Addison Jones in the series King of the Golden Sun, which comes out next year.