Cellairis Partners With Elle and Blair Fowler for Cell Phone Accessories Line
Posted on April 13, 2011
Cellairis has announced a limited editoin cell phone case accessories collection with video bloggers Elle and Blair Fowler. Elle and Blair, known for their makeup tutorials and fashion haul videos, have over 56 million combined views.
The Elle and Blair Collection for Cellairis yses materials including Swarovski crystals, leather, lace and chain designs. They will also introduce a limited-edition "Back to School" line available for retail August 15, 2011, followed by their "Holiday" collection, available mid-November. Lines will be available for purchase nationwide at local Cellairis stores, as well as online at cellairis.com.
Elle and Blair Fowler said, "Cell phones aren't just a way to communicate with our friends anymore; they allow us to constantly stay connected with our viewers and stay on top of our business. Because of this, we always have our phones in our hands instead of our purses, so we started dressing our cases to match our outfits. When we were approached by Cellairis, it seemed like such a natural fit because it will allow young women everywhere to express their own personal style - much like we do!"