Divine Rights of Denim to be Sold Exclusively at Forever 21
Posted on October 8, 2010
Divine Rights of Denim, an L.A.-based jeans brand, will now be selling its jeans exclusively at Forever 21 stores. The price of jeans, which used to cost $70 to $100, will cost $30 or less at Forever 21. John Williams, brand manager for Divine Rights of Denim, told Stylelist that the material used in the jeans will not change. The company manufactures its own fabrics in its own production facilities, which enables them to keep price points low.