Eva Longoria Helps Launch Elizabeth Taylor White Diamonds Night Fragrance

Posted on April 11, 2016

Eva Longoria at Elizabeth Taylor White Diamonds 25th Anniversary

Eva Longoria helped launch a new Elizabeth Taylor fragrance at the White Diamonds 25th year anniversary event. The new fragrance, White Diamonds Night, was unveiled at the event held in New York City on April 5th. Eva hosted the event.

Scott Beattie, Chairman, President and Chief Executive Officer, Elizabeth Arden, says in a statement, "Elizabeth Taylor was a true visionary. She launched a successful fragrance empire at a time when celebrity fragrances were rare. It was because of this extraordinary foresight that Elizabeth Taylor White Diamonds is one of the most successful franchises of all time with over $1.5 billion dollars in sales and counting."

Eva said at the event, "I'm thrilled to help celebrate 25 years of this incredible fragrance. Elizabeth Taylor is a legendary icon and humanitarian and I'm honored to be part of this wonderful evening. Diamonds are a rare and precious jewel as was Ms. Taylor. She exuded confidence and radiance in everything she did from her contributions to film, to her extraordinary work with The Elizabeth Taylor AIDS Foundation to her successful fragrances. She is one to admire."

Elizabeth Taylor White Diamonds Night fragrance


White Diamonds Night has notes of Sparkling mandarin, bergamot, apricot nectar, jasmine, patchouli, sandalwood, golden balsalms and velvet musks. It is available for purchase on macys.com for $68.

Photos: Elizabeth Arden