Gigi Hadid Stars in Missoni Winter 2017 Campaign

Posted on August 5, 2017

Gigi Hadid in Missoni Winter 2017 campaign

Gigi Hadid stars in the Missoni Fall-Winter 2017 campaign. The campaign was shot in Angela Missoni's home in Brunello, Italy. It was photographed by Harley Weir. The theme of the campaign is female empowerment, identity and freedom to be.

The campaign also features a new necklace from a jewelry collection by Missoni and artist Joseph Meo. Gigi is wearing one of the necklaces in the photograph below. They are sold exclusively in Missoni boutiques in Capri and Positano.

Gigi Hadid models Joseph Meo necklace in Missoni Winter 2017 campaign


Missoni says in the campaign announcement, "Slim, sensual and iconic designs from Missoni's Autumn-Winter 2017 collection bring into singular harmony banded and trapezoidal patterns, checks and macro space-dyes, monochromes and exclusive technical elaborations, while celebrating a freedom in combining and superimposing the lively colors, warm textures, proportional lines and alternating lengths which are the protagonists of this season's campaign."

The womenswear campaign was styled by Vanessa Reid. Here's Gigi in the campaign video:



Image: Missoni


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