Hasbro and Target Launch My Little Pony In-Store Shopping Experience
Posted on August 2, 2011Hasbro, Inc. has announced the launch of a My Little Pony in-store shopping experience at Target stores. Taregt toy departments will have space devoted to My Little Pony merchandise inspired by the magical world of Canterlot from the My Little Pony tv show.
Products featured in the Canterlot section at Target will include bedding, costumes, books, t-shirts, arts and crafts, activity sets and exclusive toys. The primary focus of the merchandise will be the three ponies: Princess Celestia, Princess CLuna and Twilight Sparkle.