Hasbro to Launch Let's Rock Elmo this Fall
Posted on February 10, 2011
Hasbro's Playskool brand will introduce a new interactive Elmo toy this year. Let's Rock Elmo sings songs and can recognize and play instruments. The toy sings six songs and interacts with the Let's Rock Guitar, Keyboard and Microphone. The $69.99 interactive toy comes with a tambourine and a drum set that Elmo can play. The other instruments are each sold separately.
Hasbro will also introduce toys for Cookie Monster, Elmo, Abby Cadabby, Big Bird and Ernie this fall.