Jenner, Smalls and Hadid Sisters Star in Balmain Fall 2015 Campaign

Posted on September 5, 2015

Kendall and Kylie Jenner in the Balmain Fall 2015 campaign

Balmain enlisted model sisters to star in its Fall 2015 campaign. The campaign features photos of Kendall and Kylie Jenner, Joan and Erika Smalls and Gigi and Bella Hadid.

The sister campaigns photographed by Mario Sorrenti made for some compelling shots. The campaign features hair styling by Recine, makeup by Aaron de Mey and set design by Philipp Haemmerle.

Joan and Erika Smalls in the Balmain Fall 2015 campaign

Balmain's Olivier Rousteing told WWD that the campaign is "A celebration of the unique and unconditional love of siblings." He says the model sisters convey the "strength, support and love that family members can provide to one another." Rousteing told Forbes that the idea for the unique campaign came from the Spring 2015 campaign starring Kim Kardashian and husband Kanye West.

Bella and Gigi Hadid in the Balmain Fall 2015 campaign

Even the Balmain Men's Fall 2015 campaign follows the family theme. It features brother models Armando and Fernando Cabral. You can view more photographs from the fall campaign here on

Photos: Balmain