Mary J. Blige Sells 60,000 Units of My Life in Six Hours
Posted on August 5, 2010
Mary J. Blige sold 60,000 units of her new My Life fragrance in about 6 hours on HSN. HSN says the fast paced fragrances ales shattered fragrance records at HSN for units sold.
"I am thrilled with the success of My Life, the experience on HSN with Carol's Daughter and the overwhelming donations to FFAWN," said Mary J. Blige. "I can't wait to share another touch of my heart. Thank you to all my fans - new and old - for being there for me."
The launch of My Life helped support FFAWN, a non-profit created by Ms. Blige and Chairman & Lead Investor of Carol's Daughter Steve Stoute to assist women in need. For every unit of My Life fragrance sold, HSN Cares, the corporate social responsibility arm of HSN, will donate $1 to FFAWN.