Mattel's Fijit Friends to Arrive in Stores This Fall

Posted on March 12, 2011

Purple Fijit Friends

Mattel's Fijit Friends are interactive, robotic toys that can talk, dance and laugh. The toys are targeted at girls, ages six and up. Fijit Friends know 30 word commands and speak over 150 phrases. Fijit Friends also feature Sonic Chirp capabilities so they can respond to various media platforms including apps. Fijit Friends will cost $49.99 and arrive in stores on June 27.

Here is a video of the Fijit Friends in action at this year's Toy Fair in New York City. Take a look:

Photo: Mattel

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