Michael Kors to Launch Makeup Collection With Estee Lauder
Posted on October 30, 2009
Michael Kors has inked a deal with Estee Lauder to launch a new cosmetics collection called Very Hollywood. The collection will hit stores in January and will have a three to four month run. If it sells, it will pave the way for an expansion of the collection. The collection is focused on the colors pink, beige and coral and shimmer is key. Prices for some of the products include $20 for lip gloss and $32 for loose powder.
Kors tells WWD, "I'm very Hollywood in modern terms. I don't think I am old-fashioned Hollywood glamour. I am definitely not Cary Grant. I am still very low-key. When I run into Ellen Pompeo and her husband at the Beverly Hills Hotel, we are in flip-flops eating grilled cheese."
Hilary Rhoda will be the face of the ad campaign for the collection. Hilary will be wearing a Michael Kors gown and will be photographed by Craig McDean. If the collection sells well, Michael has lots of plans for the future, including bronzer and Sophia Loren style liquid eyeliner that would be easy to apply.