Polaroid Unveils Socialmatic Camera at CES 2014

Posted on January 6, 2014

Polaroid Socialmatic White Camera

Polaroid unveiled its new Socialmatic Camera at CES 2014. The camera uses ZINK Paper and is powered by Android. Polaroid partnered with Socialmatic LLC for its new camera. Polaroid says its new camera provides the nostalgic appeal of vintage Polaroid instant cameras with the modern appeal of being apple to instantly share photographs through social media sites.

The camera shares photos using built-in Wi-Fi and an Android interface. Users can take photos with the 14 megapixel front-side camera or 2 megapixel rear-side camera. The camera has a 4.5-inch touchscreen LCD display.

Scott W. Hardy, President and CEO of Polaroid. "Polaroid was the original social network: allowing people to instantly capture, print and share life's moments in a way that had never been possible before. This relationship with Socialmatic allows Polaroid to come full circle and once again allow people to capture and share images in ways that are only possible with a Polaroid camera in their hands.

Polaroid says C&A Licensing, an authorized Polaroid Licensee, will produce and distribute the camera. It is slated to arrive in the fall of 2014. The camera will be available in black and white versions.

Polaroid Socialmatic Black Camera

Photo: Polaroid

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