Puma Partners With Solange Knowles
Posted on November 20, 2013
Puma has announced that Solange Knowles will act as a creative consultant for the brand. In her role with Puma, Solange is the artistic director for the Girls of Blaze Disc Collection. Solange enlisted four up-and-coming designers to put their own creative spin on PUMA's Disc Blaze style for women. They include Gerlan Marcel, Hisham Baroocha, Darlene Okpo and Lizzy Okpo.
Solange said in a statement, "Working with PUMA has allowed me to express my love for not only design but the conception of creative ideas, and the execution of them by curating amazingly talented teams. I've had so much fun producing special content, events, and working alongside the PUMA team with some of my favorite emerging artists, photographers and graphic designers to create activations that really celebrate both mine and PUMA's approach and philosophies."