Put Your Best Flop Forward

Posted on March 6, 2007

Photo of Toe Goz flip flopsFlip flop designer and manufacturer ToeGoz has announced a partnership with the Susan G. Komen foundation. ToeGoz has launched the "Put Your Best Flop Forward" campaign which features the sale of a cute pink breast cancer awareness flip-flop that will be available through Sept. 30, 2007. For every pair sold, ToeGoz will donate $15 of the $34.95 purchase price to Komen for the Cure. ToeGoz has guaranteed a minimum donation of $10,000.

Dave Hoidal, ToeGoz co-founder, says in a statement, "My mother is a breast cancer survivor, and her fight against the disease inspired us to partner with Komen and design the breast cancer awareness flip-flop. Presenting the first pair of these special flip-flops to my mother will be a memorable moment."

Travis Holland, ToeGoz co-founder, says, "The goal of the Put Your Best Flop Forward campaign is to help raise awareness about breast cancer, promote early detection among women of all ages and financially support Komen's activities. Educational materials will be included with each pair of flip-flops sold. Each time a woman wears a pair of these flip-flops, they can feel good about helping Komen take another step toward finding a cure."

Photo: ToeGoz

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