Suntory's Blue Rose to Go on Sale in U.S. and Canada in November
Posted on September 14, 2011
The first blue rose, named Applause, will be available at florists in North America for the first time in November. The flower first went on sale in Tokyo in 2009.
Roses lack the parimary plant pigment delphinidin, which gives flowers a blue coloring. This makes a naturally occurring blue rose impossible. Suntory embarked on research with the aim of developing a blue rose in 1990 through their Australian subsidiary, Florigene, now Suntory Flowers. Suntory Flowers achieved success in 2004 after introducing a gene for blue pigment from a pansy.