Swedish Stationery Brand Ordning & Reda Launches North American Ecommerce Shop
Posted on June 12, 2013
Ordning & Reda, a Swedish stationery brand, has launched its first North American ecommerce site at ordning-reda.com. The company has been a part of Bodum, Inc. since 2003. The company's products are also sold in jcpenney stores and on jcp.com.
homas Perez, president of Bodum USA, said in a statement, "This is an exciting period of growth for Ordning & Reda, which has been a favorite in Europe for the past thirty years. We've been waiting for the right retailer to help us tell the brand story here in the U.S., and by introducing Ordning & Reda nationally through our own website and jcpenney, we have the opportunity to become one of the strongest stationery brands in America."