Tiffany Celebrates 1920s Glamour at Blue Book Ball
Posted on April 27, 2013
Tiffany & Co. celebrated 1920's glamour and the Jazz Age at its Blue Book Ball. The ball was held in honor of thee 2013 Blue Book Collection, which was inspired by the roaring twenties. The ball was held at the Rockefeller Center inside a 31-foot-high Tiffany Blue Box covering the center's famous 15,000-square-foot ice rink.
The room for the Blue Book Ball was filled with lounges and banquettes arranged for dining in the style of a supper-club buffet. At the floor's center, a towering tribute to the bubbly rose toward the ceiling on mirrored risers, with 240 glasses and 142 magnums of Moet & Chandon Imperial champagne. The bronze-gilded statue of the Greek Titan Prometheus served as backdrop to the stage.
Celebrities were among the ball's 400 guests. Some of the guests included Gwyneth Paltrow, Kate Hudson, Jessica Biel, Sarah Jessica Parker, Carina Lau, Michelle Williams, Alice Eve, Poppy Delevingne, Peter and Harry Brant, Doutzen Kroes and Hilary Rhoda. Carey Mulligan, star of the upcoming film, The Great Gatsby, was in attendance. Baz Luhrmann, director, producer, and co-writer of the film, and Catherine Martin, Great Gatsby costume and production designer, were also in attendance. Gwyneth Paltrow wore a Ralph Lauren dress and Kate Hudson wore Reem Acra.
Michael J. Kowalski, chairman and CEO of Tiffany & Co., said at the event, "The Jazz Age was a time of great energy and creativity. All eyes looked to New York for the latest in music and style. As the city's first great jeweler, Tiffany provided the diamonds for this nonstop party - and I am happy to say, we still do. So it is with pleasure and gratitude that we celebrate this memorable chapter in American life, in the city where it all began - and with our diamonds that are still the world's most beautiful.”
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