What Should LeBron James Do?

Posted on October 25, 2010

LeBron James Don Johnson


Nike has launched Rise, a new multi-media campaign featuring LeBron James. The campaign include a short video where LeBron James asks what he should do about his future. Don Johnson also appears in the ad when LeBron asks, "Should I try acting?"

LeBron also says, "I am not a role model," borrowing a line from fellow Nike athlete Charles Barkley. LeBron also reads part of a soulful poem written by Dr. Maya Angelou. Take a look:





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