Cara Delevingne Stars in Puma Do You Campaign

Posted on September 28, 2016

Cara Delevingne punches in Puma Do You campaign

Cara Delevingne is the face of the Puma "Do You" campaign for Fall 2016. The campaign was directed by Rihanna. Rihanna and Puma have become fully involved over the past couple years with Rihanna's Fenty x Penty collaboration and now Rihanna even directing campaigns.

Cara says in a statement, "It's not about finding yourself. It's good to be inspired and look up to people, but to really find out what makes you happy, no matter what that is, don't follow the crowd."

Cara Delevingne blowing bubbles in Puma Do You campaign


Cara can be seen blowing bubbles, punching, walking a dog and sitting in a restaurant in the campaign. She shared the bubble blowing photo on Instagram and called herself a "baloonatic."

Cara also says, "Don't do what other people do because everyone else is doing it. If you want to go against the grain, don't be scared to, because if that's what makes you happy, it doesn't matter."


Cara Delevingne walking a dog in Puma Do You campaign


Cara can be seen blowing bubbles, punching, walking a dog and sitting in a restaurant in the campaign. You can view more photos from the new campaign here.

Cara Delevingne eating in Puma Do You campaign


Here is the campaign video:



Photos: Puma