Cate Blanchett Named Face of Silhouette Eyewear Campaign

Posted on March 18, 2014

Cate Blanchett in Silhouette International eyewear campaign for Titan Minimal Art

Cate Blanchett has been named the face of Silhouette's Icon for an Icon eyewear campaign. The campaign is for the brand's rimless Titan Minimal Art glasses and sunglasses. The campaign was shot by Peter Lindbergh in Hollywood.

Arnold Schmied, co-owner of Silhouette International, said in a statement, "We greatly admire Cate's authenticity, and that's what we've aimed to capture in this shoot. The rimless aesthetic of Titan Minimal Art allows her to shine through, without distraction or obstruction, so you are able to see her as she really is."

Photo: Silhouette International