Viktor & Rolf Launches Flowerbomb Midnight Fragrance

A new fragrance from Viktor & Rolf is called Flowerbomb Midnight. Flowerbomb Midnight is a terrific name for a fragrance. Viktor & Rolf describes it as a "sensual and mysterious explosion of flowers."

Actress Anya Taylor-Joy (Glass, The New Mutants) is the face of the fragrance in the launch campaign. Anya says in a statement, "It was completely humbling and felt like a dream to be approached by Viktor&Rolf. I greatly admire Viktor&Rolf for their artistry and feel we share the same aesthetic - and I've always been obsessed with fragrance." She also says, "I was born with a little bit of fire in me."

Flowerbomb Midnight is a combination of Night-Blooming Jasmine Living and second-skin Patchouli and Musk. It also features notes of blackcurrant, pomegranate, bergamot, pink pepper, praline, patchouli, vanilla soft accord and white musk blend.

Viktor Horsting and Rolf Snoeren says, "Anya Taylor-Joy is the epitome of our new feminine fragrance - she is at once sensual, mysterious and powerful, and uniquely multi-dimensional."

A gorgeous spinning Anya wears multiple masks and an avant-garde black dress in this dizzying very short film shot by Inez&Vinoodh.

Where to Buy: Sephora

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