Hess Toy Truck Launches First Plush Toy Fire Truck

Hess Toy Truck has unveiled its very first plush vehicle called the My First Hess Truck. The plush fire truck is designed for small children.

The toy features sing-along songs, squeeze-activated lights, eleven LED lights and silent and night light modes. It uses 3 Engergizer AAA batteries, which are included.

Hess says, "Safe for all ages, the soft and cuddly red Fire Truck, with friendly eyes and a smiling front grill, features squeeze-activated flashing LED lights, two sing-along songs, an auto-shutoff nightlight, silent mode, and an easy-grab ladder."

The toy retails for $29.99 and is sold at hesstoytruck.com.