Midnight Scoop Ice Cream Scoop Unveiled at Home + Houseware Show

Posted on March 1, 2016

Midnight Scoop, Inc. unveiled its new ice cream scoop, called Midnight Scoop, at the 2016 International Home + Housewares Show. The company says its new ice cream scoop is the easiest and most ergonomic way to scoop hard ice cream. The company says the curved handle on the scoop allows you to push with your palm and protect your wrists.

The scoop was designed by aerospace engineer Michael Chou. Chou says, "The reason scooping hard ice cream is difficult is because your brain is telling you not to overwork your weak wrist joints in fear of hurting yourself. With the Midnight Scoop, your wrists are kept straight and protected to allow you to scoop hard ice cream with ease."

The Midnight Scoop is available for $50 in several styles including graphite, ebony, chrome, gold and moonstone. It can be purchased on midnightscoop.com. The scoop is also sold on Amazon.com.

Here is a video showing how the novel ice cream scoop works and how other scoops fail. Take a look:

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