Aeropostale Launches Times Square Flagship With Interactive Dance Cam
Posted on October 22, 2010
Aeropostale, Inc. has opening its flagship store in Times Square, New York City. The two story 19,000 square foot store is located at 1515 Broadway at 45th Street.
The flagship features a dedicated space for a 'T-shirt Shop,' a 'Dorm Room,' a 'Jean Library,' as well as a second floor 'Viewing Room' which gives customers a view of Times Square. The store will carry an extended merchandise assortment, with limited edition New York City merchandise that will only be available at its Times Square location.
The exterior of the Aeropostale flagship store features a custom 3-panel LED sign that can act as one sign or three independent signs. The billboard will showcase Aeropostale seasonal campaign images, promotional messaging and exclusive video content. Customers also have a ohance to dance for the AERO Dance Cam and then watch their video displayed on Aeropostale's billboard in front of Times Square. Here is a video of the Aero Dance Cam in action. Take a look: