Cracker Barrel Launches Butterflies Dolls
Posted on November 13, 2011
Cracker Barrel Old Country Store has launched a line of rag dolls, called Butterflies. Cracker Barrel says the dolls "need to be hugged, tucked into bed and will keep all of a child's sweet secrets."
Deborah Evans, Vice President and General Merchandise Manager for Cracker Barrel, says in the announcement, "There's something magical about the way a child interacts with a doll. There's a unique bond that's created and perhaps something that's missing in today's high-tech world. We believe our Butterflies dolls will help re-capture that magic."
The eight dolls include a ballerina, princess, cheerleader, schoolgirl, slumber party friend, horse lover, farm girl, and mother's helper. Each doll comes in a box with the doll's personal story on it. Each 15-inch doll weighs approximately six ounces and is surface washable. The dolls cost $19.99 each. Additional clothes and accessories for both the dolls and girls age two to six will be available for purchase at all Cracker Barrel stores.
Photo: Cracker Barrel