Over 4 Million Snuggies Have Been Sold
Posted on January 31, 2009
The Snuggie is a kind of blanket that you can wear. It's a soft fleece blanket with oversized sleeves. The product has been promoted through tv commercials that promise a Snuggie and a free book light for $19.95 plus $7.95 postage and handling. They will also throw in a second Snuggie free with your order if you another $7.95 for postage and handling. The Snuggie comes in three colors: burgundy, royal blue and sage green.
The blanket with sleeves idea doesn't seem like much but it has really caught on. USA Today reports that over 4 million Snuggies have been sold. Snuggie groups on social networks and mentions by Jay Leno and Ellen DeGeneres have helped the Snuggie become part of popular culture. Leno referred to them as the "lard-ass quilt."
There's also a website called Snuggie Sightings where Snuggie fans share photos, stories and Snuggie-related news. USA Today says not everything is rosy in Snuggie world. There have been some complaints - ordered Snuggies have not arrived or have taken longer than the advertised four to six weeks.
We think Snuggies are a must-have item in a woman's wardrobe. They would be the perfect choice of attire when you want to get the message across on a date that you'd really like him to leave and make it an early evening. Because nothing says "not tonight" like a Snuggie.
Here's the classic Snuggie commercial.
Update 9-25-14: There are now a huge variety of Snuggies. The Snuggie store at Snuggiestore.com has original snuggies as well as styles like tuxedo, evening gown, bathing suit, bikini suit, camouflage, plaid and zebra.