Arizona is the First Fragrance From Proenza Schouler

February 13, 2018
Proenza Schouler Arizona fragrance campaign


Proenza Schouler has debuted its first fragrance. The fragrance, called Arizona, features a white cactus flower accord. Other notes include orris, jasmine, orange flower, solar accord, musk and cashmeran.

The bottle was inspired by the ravings and ridges found in Arizona's Sonoran Desert. The glass bottle is shaped like a drop encapsulated into faceted angles of rock.

Lazaro Hernandez, of Proenza Schouler, told Harper's Bazaar, "Arizona is not a stateā€”it's a state of mind," says Hernandez. "When you close your eyes and you think of Arizona, you can conjure up what that is. It's a feeling, it's vast landscape, it's a Georgia O'Keefe world."

Arizona Eau de Parfum costs $100 for a 1.7 oz bottle. It is also available as a lotion, shower oil and more. It is available for pre-order from saksfifthavenue.com.



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Image: Proenza Schouler