Jacqueline Bisset is the Face of Avon's New Platinum Line

Posted on August 23, 2010

Jacqueline Bisset Avon Platinum

Avon Products, Inc. has announced a partnership with actress Jacqueline Bisset. Jacqueline, 65, will serve as the face of Avon's Anew Platinum line. The new skincare line was developed for women 60+.

"I am excited to be working with Avon on the Anew Platinum Collection, as it specifically addresses the needs of women with my skincare concerns," reveals ANEW Platinum spokesperson Jacqueline Bisset. "I want a skincare product that makes my skin look as young as I feel. ANnew Platinum helps recapture the definition and tone of younger skin."

The Anew Platinum Night Cream and Serum will launch in November 2010 in conjunction with an advertising campaign featuring Jacqueline.

Image: Avon Products, Inc.

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