Scented Pillow Pets Unveiled at 2016 Toy Fair

Posted on February 14, 2016

CJ Products, Inc. unveiled its new line of scented Pillow Pets at the 2016 Toy Fair. CJ is calling them Sweet Scented Pillow Pets. They toy line launched with three different styles.

Jennifer Telfer, CEO of Pillow Pets, says in the announcement, "A yummy scent like a cupcake or chocolate chip cookie can remind a child of a special event or fun memory. So it only seemed natural to combine the scrumptious smells of childhood with our original folding plush characters. Pillow Pets products bring a touch of room d├ęcor along with the practicality of everyday use as both a toy for imaginative play and a pillow for television, bed or travel time."

The scented Pillow Pets features a long-lasting scent patch. The CookiePup smells like home-baked cookies. The GummiPup has the scent of gummy candy and the PupCake has the aroma of a fresh baked cupcake with vanilla frosting. There is also a Watermelon Ladybug style.

CJ says the Sweet Scented Pillow Pets are surface washable. They plan to add new flavors to the collection seasonally. The scented toys cost $29.99 each. They can be found on

Update 6-5-16: New Scented Pillow Pets video added:

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