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UGG was founded by an Australian surfer in Southern California in 1978. It is part of the Deckers Outdoor Corporation. UGG is headquarted in Goleta, California. UGG's footwear includes the classic UGG boots, slides, slippers, shoes and more. UGG also makes robes, loungewear, sleepwear, leggings and other clothing and accessories.

Featured Products

  • Lenny and Zoe Kravitz Star in Tumi Campaign - Lenny Kravitz and his daughter Zoe star together in a new Tumi campaign. The campaign was filmed in the Bahamas.

  • Adwoa Aboah Stars in UGG 40 Years Campaign - UGG is celebrating its 40 years anniversary with a new collection and a campaign starring Adwoa Aboah

  • Rosie Huntington-Whiteley Models UGG Boots in Fall 2016 Campaign - Rosie Huntington-Whiteley models different UGG boots in the brand's Fall 2016 campaign.

  • TraxPack Luggage Designed to Easily Roll Up Stairs - TraxPack luggage was designed to easily roll up stairs and traverse them like a tank.

  • Huggy Buddha Gund Plush Toys - Gund has launched a line of Huggy Buddha plush today in pink, blue and gray. They include 7.5-inch and 11-inch plush toys.

  • Neit Offers Collapsible Hardcase Luggage - Neit offers collapsible hardcase luggage. The luggage collapses and can be hung on a hanger like your clothes.

  • Carolyn Murphy Models New UGG Classic Luxe Collection - Carolyn Murphy is the face of the new UGG Classic Luxe collection. The boots feature a sleeker silhouette.

  • Avocado Huggers Designed to Keep Second Half of Avocado Fresh - These Faberware Avocado Huggers are designed to keep the second half of your avocado fresh.

  • Chrissy Teigen Stars in UGG Winter 2015 Campaign - Model Chrissy Teigen is the face of the UGG Winter 2015 campaign which was photographed in Iceland.

  • The Floh Combines Scooter With Backpack - The Floh is a combination scooter and backpack.

  • Huggtopus is a Happy Plush Toy That Comes With Three Feelings - Huggtopus is very happy plush octopus toy that comes with three feelings: Happy, Frustrated and Silly.

  • Huggies Launches Diapers That Resemble Denim Jeans - Huggies has launched a line of diapers that resemble denim jeans.

  • Peekaru Baby Carrier Accrues Snuggie and Sci Fi References - The Peekaru is a fleece baby carrier cover that a person carrying a baby wears over the baby and the baby carrier.

  • UGG SS 2020 Campaign

    Here's the UGG Spring/Summer 2020 campaign video. The campaign features chef Dominique Crenn, artist Claire Tabouret, curator Jordan Watson, skateboarder Ajani Russell, model Carly Russ, and dancer Nathan Mitchell.

    Latest News

  • 2016 British Toy Industry Award Winners Announced - The winners of the 2016 British Toy Industry Awards have been announced. Hatchimals from Spin Master won Toy of the Year.

  • Snuggle Bear Sings and Serenades in Customizable Valentine's Videos - The Snuggle fabric conditioner brand has launched a customizable videos starring its Snuggle Bear mascot.

  • Hailey Baldwin Stars in New UGG Campaign - Hailey Baldwin stars ni a new UGG campaign shot on Venice Beach in Los Angeles.

  • Bret Michaels Launches Luggage Collection - Bret Michaels has launched a luggage collection. It is being sold on the Live Bret Michaels store on

  • Chinese Inventor Creates Rideable Suitcase Scooter - A Chinese inventor has created a rideable suitcase scooter. You just ride your scooter luggage to the airport.

  • Huggies Tweet Pee Notifies Parents When Baby Needs Changing - Huggies Tweet Pee notifies parents when it is time for the baby to changed.

  • Kimberly-Clark Launches Huggies Little Movers Camo Diapers - Kimberly-Clark has unveiled a new line of Camo diapers called the Huggies Little Movers Camo Diapers.

  • Agent's Move-On Wheeled Luggage Can Be Used a Scooter and a Seat - Here is a concept video for some interesting luggage.

  • Wearable Towel Aims to Be Next Infomercial Fad - The makers of the Wearable Towel are probably hoping the product will take off like the Snuggie did.

  • Over 4 Million Snuggies Have Been Sold - The Snuggie is a kind of blanket that you can wear.

  • More Information

    Twitter: @ugg

    Instagram: @ugg

    Website: UGG website

    Latest Sales: Sales page

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